According to the latest report from Reports and Data, the global market size of True Wireless Stereo (TWS) earbuds reached USD 11.15 Billion in 2022. It is projected to exhibit a revenue compound annual growth rate (CAGR) of 17% during the forecast period.
The market is witnessing significant growth due to the increasing demand from fitness enthusiasts and athletes who require earbuds that are sweat-resistant and waterproof. This trend has fueled the development of earbuds equipped with integrated biometric sensors and activity trackers, which are highly sought after by fitness enthusiasts. These earbuds meet the requirements of both music enjoyment and fitness monitoring. Additionally, advancements in battery technology have resulted in extended battery life for earbuds, ensuring uninterrupted music experiences for consumers.
Moreover, there is a growing demand for noise-cancelling earphones as consumers seek to isolate themselves from external noise and immerse themselves in their music. The rise in popularity of podcasts and audiobooks has also contributed to the increased usage of TWS earphones. Additionally, the surge in remote work and online learning has expanded the adoption of noise-cancelling earbuds for virtual meetings, phone conversations, and e-learning. This surge in demand is driving the growth of the market and boosting its revenue.
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Major companies
Apple Inc., Samsung Electronics Co., Ltd., Sony Corporation, Bose Corporation, Jabra, Sennheiser Electronic GmbH Co. KG, Anker Innovations Limited, Jaybird LLC., Beats Electronics LLC., and JBL.
Key Trends of True Wireless Stereo (TWS) Earbuds for Over-ear Market
- Increasing Popularity and Adoption: TWS earbuds have gained immense popularity among consumers worldwide. The convenience of a wire-free listening experience, coupled with advancements in audio quality and battery life, has driven the widespread adoption of TWS earbuds.
- Customization and Personalization: TWS earbuds are increasingly offering customization options to cater to individual preferences. This includes the ability to adjust sound profiles, equalizer settings, and touch controls through companion apps. Some brands even offer interchangeable ear tips and customizable physical designs to ensure a comfortable and personalized fit.
- Integration with Smart Devices: TWS earbuds are becoming an integral part of the connected ecosystem. Seamless integration with smartphones, smartwatches, and other smart devices allows users to easily switch between audio sources and access features like voice commands, fitness tracking, and notifications. This integration enhances the overall user experience and expands the functionality of TWS earbuds.
Key Regional Markets Covered in the Report:
- North America (U.S.A., Canada, Mexico)
- Europe (Italy, U.K., Germany, France, Rest of Europe)
- Asia Pacific (India, China, Japan, South Korea, Australia, Rest of Asia Pacific)
- Latin America (Chile, Brazil, Argentina, Peru, Rest of Latin America)
- Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East Africa)
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Further market segmentation
Product Type Outlook (Revenue, USD Billion; 2022 - 2032)
- In-ear
- Over-ear
Price Range Outlook (Revenue, USD Billion; 2022 - 2032)
- Below USD 100
- USD 100 - 99
- Over USD 200
Distribution Channel Outlook (Revenue, USD Billion; 2022 - 2032)
- Online
- Offline
Key Takeaways of the Global True Wireless Stereo (TWS) Earbuds for Over-ear Market Report:
- A comprehensive overview of the global True Wireless Stereo (TWS) Earbuds industry.
- Accurate market projections in terms of market size, share, and volume.
- Thorough study of the global market dynamics, such as major market revenue growth drivers, opportunities, threats, challenges, restraints, and future growth avenues.
- Deep-dive analysis of the upcoming market trends.
- Qualitative and quantitative analyses of the global True Wireless Stereo (TWS) Earbuds for Over-ear Market.
- Elaborate study of the leading regional markets in the global True Wireless Stereo (TWS) Earbuds for Over-ear Market.
- Complete overview of the market’s competitive landscape.
- Brief look at the company profiles and portfolios.
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